Himfr.com Reports Sina Formally Signed the Chinese Olympic Committee

January 28, 2010, the Chinese Olympic Committee held at the National Convention Center, "the Chinese Olympic Committee 2009-2012 Internet service partner signing ceremony and press conference", said Sina Internet, the Chinese Olympic Committee officially became a partner at the same time to become partners, the Chinese Olympic Committee, the Chinese Olympic Committee, the exclusive Internet service partner, the Chinese sports delegation partner, the Chinese sports delegation to the exclusive Internet service partner, would be including the 2010 Guangzhou Asian Games, London 2012 Olympics-related rights and interests of the many events. This is the second super-Sina in 2009 after the signing of sports reporting and sports marketing was another strong attack.

Deputy director of the State Sports General Administration, the Chinese Olympic Committee Vice Chairman Wang Jun, the Chinese Olympic Committee Marketing Commission Director Ma Ji-long, Sina CEO and President Charles Chao, Sina COO Du, Sina, executive vice president and editor in chief Chen Tong , Olympic champion Liao Hui and other guests attended the signing ceremony.

In accordance with an agreement signed by both parties, with immediate effect and in 2012, Sina will serve as the Chinese Olympic Committee and Chinese sports delegation to the exclusive Internet cooperative enterprises, in co-operation cycle, for the Chinese sports delegation to prepare and set off the 2010 Vancouver Winter Olympics, 2010 Guangzhou Asian Games, 2012 Summer Olympics in London eight events to provide Internet content services. Sina With this exclusive resources, together with the Chinese Olympic Committee, a joint report will form a powerful team for the past three years all-round coverage of the eight events. Sina also made Olympic Winter Games, the Guangzhou Asian Games, London Olympics, including exclusive interviews with eight champion of resources. In return, Sina can use the Chinese Olympic emblem and license commercial titles, including the Vancouver 2010 Olympic Winter Games, 2010 Guangzhou Asian Games 2012 London Olympic Games logo and title of the Chinese sports delegation to conduct advertising and marketing activities in the right .

Sina also said that in order to further promote the Chinese Olympic Committee, the Chinese sports delegations for their cooperation with the Chinese sports newspaper Sina Head Office, CLEVELAND carried out in-depth cooperation, integration Quartet resources, access to all the rights and interests of Sina for three-dimensional reporting and marketing. The industry believes that the strike out Sina, China's sports history has become the largest co-operation. From partners for a joint unit in charge of the sports industry's most influential traditional media, focusing on the sports industry, Internet media, China's most influential Chinese language portal, a joint team of four is by far the most luxurious team; from the time span of speaking, the cooperation of the past, more of a rigidly adhere to one or two years within the span of three years of cooperation in co-operation at home and abroad are rare in history; from coverage of the event point of view, except Olympic Winter Games, Asian Games, the Olympics are also included in the Winter Asian Games, the first Summer Youth Olympic Games and other events, eight of the wide coverage of the event than ever.

February 12 opening of the Vancouver Olympic Winter Games, Sina will join the Chinese Olympic Committee, the Chinese sports newspaper headquarters, the Chinese sports delegation CLEVELAND build a network platform for information dissemination events, comprehensive follow-up reports the Chinese sports delegation, the first time for the Chinese sports delegation issued to official sources, the fastest live the Chinese sports delegation of relevant meetings and information. It is reported that Sina addition to the eight race-related text and pictures, will also assume a series of Chinese sports delegation publicity work, in addition to the text of the most rapid coverage, will also provide, including pictures, video, wireless and other forms of multimedia reports . Chinese athletes won gold medals in the following players would win the first time to interview champion Sina interview rooms, which will become the China Netizen and sports champions of the most rapid and convenient access channel. Co-operation between the water test after the Olympic Winter Games in Vancouver, Sina will be the 2010 Guangzhou Asian Games and the 2012 London Olympics on a more extensive cooperation.

The Chinese Olympic Committee Vice Chairman Wang Jun said that Sina has been reported that the forefront of sports events, from its inception as the focus will be sports reports for the rapid development of China's sports industry has contributed to the hope that the cooperation will give Sina added a new element for the Chinese sports delegation to create a good atmosphere for public opinion. I believe Sina The Chinese Olympic Committee, the Chinese sports delegations to the Chinese Olympic Committee to become the exclusive Internet service partner, the Chinese sports delegation to the exclusive Internet service partner, will be better to promote brand awareness and reputation of Sina upgrade.

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